PTRM Article Blog Posts:
Because of all the interesting comments we have received via email about our collection of physical therapy marketing articles, we recently converted them to an open blog format on August 19, 2010. We invite you to dive in and be the first to comment on any topic of interest. Tell us the good, the bad, and the ugly. We also invite you to join our PT Marketing Group on Linkedin.
The 4 Crummiest Physician Letters We've Ever Seen (We Hope They Don't Look Familiar) - Monday, September 13 - 2010
3 Ways Your Internet Strategy Will Influence Referral Patterns - Sunday, June 27 - 2010
What Do The Medicare Cap, Toyota, And Physician Arrogance All Have In Common? - Thursday, February 11 - 2010
Physical Therapists Now Make More Money With Good Posture. Friday, November 13, 2009
3 Simple Steps To Writing Physician Letters That Actually Generate Response Thursday, October 8 - 2009
Getting Traction With Key Physician Referral Sources - Tuesday, September 15 - 2009
Why Traditional Physical Therapy Marketing No Longer Works Well - Tuesday, August 18 - 2009
How To Make Physician Letters Actually Generate Physical Therapy Referrals - Monday July 27 - 2009
Using Email To Increase Compliance And Generate Referrals Thursday, June 18 - 2009
How To Know When Your Investemnt In A Practice Rep Is A Waste of Money Wednesday, June 03 - 2009
If You Really Believe Physical Therapy Is Worth Considering As A Treatment Option, You Have A Responsibility To Find Ways To Educate Your Marketplace. Thursday, May 07 - 2009
How Much Should You Budget For Marketing? Friday, February 20, - 2009
Top Priority For Practice Management In Good Times And Bad Wednesday, January 07 - 2009
The New Frontier In Practice Management For Physical Therapists et al Wednesday, December 10 - 2008
How To Know If You Have Trained Your Receptionist To Slowly Starve Your Business Wednesday, September 17 - 2008
A Lesson For Physical Therapists From Summer Olympics Wednesday August 13 - 2008
Why some physical therapists have all the luck, and others seem to be destined for mediocrity... Thursday, August 07 - 2008
Remember Schlitz Beer? And Why Should A PT Care? Friday, July 18 - 2008
The Decision To Advertise Is Like Deciding To Diet Sunday, July 06 - 2008
Brand Management For PTs - Tuesday, June 17 - 2008
3 Fundamentals Of Practice Building - Tuesday, June 17 - 2008
Yellow Page & Yellow Book Advertising: Waste Of Money Or Hidden Gold Mine? - Tuesday, June 17 - 2008
Good Materials That Help Physicians- Tuesday, June 17 - 2008
Helping People Understand Physical Therapy - Tuesday, June 17 - 2008
How To Start Your Physical Therapy Marketing - Tuesday, June 17 - 2008